How to check sold and active listings on eBay Australia
The useful part is not the arithmetic. It is making the sold search and active search genuinely comparable. A broad search for “linen dress” beside a narrow search for one brand and size will produce a convincing-looking but meaningless percentage.
On a desktop or laptop
- Search eBay.com.au for the item using the words a buyer would use.
- Apply the relevant category, condition, price and location filters.
- Record the active result count.
- Open Advanced beside eBay's search bar and choose the sold or completed-items option where available.
- Repeat the same keywords and filters, then record the sold result count.
On a phone
- Run the normal search in the eBay app or mobile site.
- Use the result-page filters to narrow the item and look for sold or completed items.
- If that option is not shown for your account or device, use a desktop browser or check Seller Hub's Research tab.
Use the same brand, size, condition, category, location and product type on both sides of the calculation.
What the percentage actually means
This calculator uses the common reseller shortcut of sold results divided by current active listings. It is best treated as a quick demand-versus-supply snapshot.
Recent sold results are low compared with current supply. Look closely at price, margin and how long you can hold the stock.
Demand may be workable, but the individual item and the competition still decide whether it is worth listing.
Recent sold volume is stronger relative to visible supply. Check that your sample is large and genuinely comparable.
More comparable results sold during the period than are active today. This is possible and is not a calculation error.
These ranges are prompts, not universal buying rules. Ten sold and two active listings produce 500%, but that is still a tiny sample. A profitable resale decision also needs a realistic sold price, postage cost, fees, condition check and enough margin.
Product Research may give you better data
eBay says Product Research can show up to three years of sales data, including average sold prices, sold-price ranges, postage and sell-through for searches of items sold within the previous 90 days. If it appears in your Seller Hub Research tab, use it alongside this quick manual check.
As of 4 August 2026, eBay Australia's own pages disagree about access: its Help page says Product Research is for Pro sellers, while its Seller Centre says it is free to all sellers. Account access may therefore vary. The two-number calculator above works without relying on that feature.
Sold-to-active is not your own inventory rate
If you want to measure stock you personally held, use a different denominator: units sold during the period divided by opening stock plus units added. Keep that business metric separate from the market snapshot calculated above.
your units sold
÷ (opening units + units added)
× 100Should you cross-list a slow eBay item?
A low ratio does not automatically mean “put it on Depop”. First check the eBay title, item specifics, photos, condition, price and postage. If those are sound and the item suits Depop's fashion-led audience, a second marketplace may reach a different buyer.
Listalong reuses an existing eBay listing to prepare a Depop version, so you do not have to type every product into another inventory system. It is currently free and no access code is required.
Try Listalong freeFrequently asked questions
How do you calculate eBay sell-through rate?
For a quick market check, divide comparable sold results by comparable active listings, then multiply by 100. This is a sold-to-active ratio: a useful demand-and-supply snapshot, not a prediction of how quickly your item will sell.
Can an eBay sold-to-active ratio be higher than 100%?
Yes. Sold results cover a period, while active listings are a snapshot taken today. If 120 comparable items sold during the period and 40 are active now, the ratio is 300%.
What is a good eBay sell-through rate?
There is no universal good percentage. Compare similar products using the same keywords, condition, category, location and time period, then consider price, postage, profit and sample size as well.
Should I use 30, 60 or 90 days?
Thirty days is current but can produce a small, noisy sample. Ninety days is often more useful for slower-moving second-hand stock. Use the same period whenever you compare products.
Is this the same as eBay Product Research?
No. This calculator uses the transparent sold-results divided by active-listings shortcut. eBay Product Research uses its own marketplace data and reports additional pricing, demand and trend information.
Do I have to enter every item I sell?
No. Enter only two totals: the number of comparable sold results and the number of comparable active listings. The calculator does not ask for individual products or inventory records.
Official sources
Information checked 4 August 2026: